Novae
Novae is a B2B smart payments platform that creates superior user experiences to bring digital engagement and loyalty to new levels.
Client
Arrval
Year
2023
Category
Fintech
Type of Work
Web Design
Rebrand
As the lead designer, I embarked on an exciting journey with the CEO, working closely to craft a distinctive and impactful branding strategy. Through a meticulous design process, we explored multiple options, refining and iterating until we reached a shared vision for the brand's identity.
The result is a brand that reflects Novae's commitment to superior user experiences, innovation, and forward-thinking.
From the logo design that embodies Novae's values and aspirations, to the color palette and typography that evoke a sense of trust and modernity, every aspect of the brand was carefully considered to create a cohesive and impactful visual identity.
